Martin Berbesson leads product and editorial operations at Dreamly, a dream-journaling and interpretation app. He works on the product experience, publishing tools, search-quality audits, and the standards used to create and update Dreamly’s educational guides.
Role at Dreamly
Martin’s work includes deciding which reader questions deserve a distinct page, reviewing site-wide duplication, improving the connection between a title and its answer, maintaining multilingual publishing rules, and measuring whether pages are useful through search and product feedback.
Editorial method
For dream articles, Martin’s role is editorial and operational. The method starts with the reader’s actual question, distinguishes personal symbolism from evidence about sleep or mental health, checks that each section stays on the stated subject, and removes deterministic or fear-based claims. Updates are prioritized using impressions, clicks, content overlap, reader value, and safety risk.
Qualifications and limits
Martin is not presented by Dreamly as a psychologist, physician, therapist, or sleep specialist. His byline indicates responsibility for the writing and publishing process, not clinical authority. Articles involving trauma, addiction, sexual violence, eating disorders, mental health, or sleep disorders need a real qualified reviewer before Dreamly can label them “expert reviewed.”
Use of AI
Martin may use AI to help draft, translate, organize, or compare content. AI is not a source and cannot approve an article. Dreamly’s policy requires a human coherence check before indexing and a stricter review path for sensitive subjects. The full workflow is described in the Dreamly Editorial Policy.
Public Dreamly channels and contact
Dreamly publishes product updates through X and Instagram. For an article correction, source question, or professional-review inquiry, email hello@dreamly-app.com and include the page URL.